By Steve Seeberg – The Problem You spend tens of thousands of dollars on advertising, marketing, and SEO to drive traffic to your website, but those visitors are anonymous. Sure, you have communication …
By Steve Seeberg – Rise to the Top of Local Google Search Results for Your Services at No Cost Google offers a free listing service for local businesses called “Google My Business”. Businesses …
By: Joanna Ellis-Escobar – Publicizing your business effectively can help you attract new customers and achieve a solid position in your industry. Local search engine optimization (SEO) strategies can ensure that your marketing budget is …
By Joanna-Ellis-Escobar The Shocking Reality of How Fast Online Leads Become “Cold” The Harvard Business Review conducted a study several years ago of 1.25 million sales leads received by B2C and B2B companies …
By: Joanna Ellis-Escobar — We live in an age of click-and-you-shall-receive, and the days where you can expect a customer to visit your site, fill out a form and wait for a customer service …
By: Tess Rows – The 140-character limit on Twitter offers your legal firm a bite-sized way to reach prospective clients and to reinforce branding efforts already in place. Understanding how to use this social …
By: Tess Rows – Last week, we reviewed 3 of the top 6 ways to reduce your bounce rate, improving your chances of turning visitors into clients. Let’s continue the discussion here with the final …
By: Tess Rows – Your website is the hub of your online presence, where potential clients are funneled from internet search and social media sites to find out more about you and your firm’s expertise. …
By: Tess Rows – Your website is the hub of your online marketing efforts. It is a focal point where you funnel prospects to convert them to clients. For this reason, if you don’t have …
By: Joanna Ellis-Escobar — Creating relevant and informative content can help your franchise reach potential customers more effectively. These articles and blog posts can establish your organization as an expert in your industry and can …
