Blog
08/03/2016 in
Chat 24/7, Franchising, Live Chat, Local SEO
By: Joanna Ellis-Escobar – Reaching your local audience more effectively can ensure the ongoing profitability of your franchise and position you for increased traffic and sales immediately, and well into the future. The righ...
04/01/2016 in
Chat 24/7, Local SEO, Optimizing, SEO
By: Joanna Ellis-Escobar –
The importance of search engine rankings for modern businesses cannot be overstated. Surveys have shown that at least 80 percent of all consumers use information derived from search engines when m...
03/15/2016 in
Chat 24/7, Content Marketing, Franchising, Local SEO, SEO
By: Joanna Ellis-Escobar –
Making sure that your franchise stands out in your local community is critical to your immediate and long-term success within your industry. Local SEO strategies can help you achieve greater satura...
02/15/2016 in
Chat 24/7, Local SEO, Optimizing, SEO
By: Joanna Ellis-Escobar –
Taking the first steps toward optimizing your franchise’s website and integrating local SEO strategies into your promotional campaigns can be intimidated for novices to the online marketing field...
02/08/2016 in
Chat 24/7, Conversion, Inbound Marketing, Lead Capture, Live Chat, Local SEO, Online Scheduling, Optimizing, Web Marketing
By Steve Seeberg –
The Problem
You spend tens of thousands of dollars on advertising, marketing, and SEO to drive traffic to your website, but those visitors are anonymous. Sure, you have communication channels...
01/15/2016 in
Chat 24/7, Franchising, Local SEO, Optimizing, SEO
By: Joanna Ellis-Escobar –
Keeping an eye on emerging trends in the search engine optimization (SEO) marketing field can help your company maintain a solid position within your industry. Capturing the interest of consumers o...
12/23/2015 in
Web Marketing
By Steve Seeberg –
Rise to the Top of Local Google Search Results for Your Services at No Cost
Google offers a free listing service for local businesses called “Google My Business”. Businesses that take fu...
12/15/2015 in
Chat 24/7, Live Chat, Local SEO, SEO, Web Marketing
By: Joanna Ellis-Escobar –
Publicizing your business effectively can help you attract new customers and achieve a solid position in your industry. Local search engine optimization (SEO) strategies can ensure that your market...
11/27/2015 in
Lead Generation, Traditional Marketing Print Media
By Steven Seeberg
Little Known Print Opportunity
A few weeks ago, a franchisee subscriber of ours in the service industry told me they were contacted by a national ad agency about advertising on the inside flaps of folde...
10/21/2015 in
Appointment Setting, Conversion, Lead Generation, Online Scheduling, Optimizing, Web Marketing
By Joanna-Ellis-Escobar
The Shocking Reality of How Fast Online Leads Become “Cold”
The Harvard Business Review conducted a study several years ago of 1.25 million sales leads received by B2C and B2B companies ac...
09/26/2015 in
Web Marketing
By: Joanna Ellis-Escobar —
We live in an age of click-and-you-shall-receive, and the days where you can expect a customer to visit your site, fill out a form and wait for a customer service representative to respond t...
